Our Case Studies

Explore how we helped solve problem statements of our partners

Consumer Awareness Campaign

An analgesic wanted to launch with a bang in an unusually secretive category

HCP Engagement

A renowned Ayurvedic toothpaste sought Dentist advocacy

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Retailer Engagement

A global Oral Care giant craving SOM gain in Chemists

Brand Problem Statement

Period Pain is a condition experienced by many, but spoken of by few.

The Ask

Reach working 20-40 yr old women and drive advocated trial for the brand

Our Solution

A Period de-stress coaching program executed in corporate offices across key hubs

The Outcomes

4916 women reached with 71% trial rates and 33% sales conversion in 60 days of tracking

Brand Problem Statement

A strong consumer trusted brand lacked HCP advocacy

The Ask

Drive brand resonance with HCPs digitally

Our Solution

A series of ingredient science based experience sharing by India's top KTLs

The Outcomes

4.3 Mn views reaching 56792 unique HCPs reached with 86% intent to advocate scores post campaign

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Brand Problem Statement

Strong double digit SOM in every retail environment except Chemist RE

The Ask

Enhance the SOM by at least 200bps over a 6 month period

Our Solution

Assortment update coupled with a unique chemist engagement activation

The Outcomes

Post 6 months of activity, the brand saw a 270bps lift in chemist SOM across tracked outlets